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sm@rt Codes are located on a supplier's catalog right next to an item's price,
photo and features and immediately convey the supplier's artwork requirement
for that particular product and imprint process. sm@rt Codes consist of
a combination of one number and one letter.
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The first character in the sm@rt Code is a number that describes the
format (vector vs. raster) necessary for artwork readiness. Because
vector images can easily be converted to raster images, not vice versa,
most properly prepared vector files can be used for artwork in categories 1-5.
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| Code | |
Minimum Resolution** | Desciption |
| 1 | Vector Images |
n/a | File contains only vector elements. |
| 2 | Raster Images |
72 DPI | File may also contain vector elements. |
| 3 | Raster Images |
150 DPI | File may also contain vector elements. |
| 4 | Raster Images |
300 DPI | File may also contain vector elements. |
| 5 | Raster Images |
600 DPI | File may also contain vector elements. |
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The second character in the sm@rt Code is a letter that describes the
color space necessary for artwork readiness.
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| Code | |
Minimum Requirement |
| S | Spot Color(only) |
All colors in file must be specified using either a known library,
e.g., Pantone®, or the supplier's standard color. Colors printed on product may or may
not match colors assigned in file, e.g., black-and-white art used for color imprint. |
| X | Colorless Decorating |
File colors are used to convey image features only. Decoration does
not show file color. Used for engraving, embossing, etching, etc. |
| C | CMYK Color(only) |
File may also contain vector elements for spot colors. |
| R | RGB Color(only) |
File may also contain vector elements for spot colors. |
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Remember: sm@rt Codes are not a substitute for reading a supplier's general
artwork and imprinting information, such as software programs, imprint areas,
printing processes or business policies. Rather, sm@rt Codes exist to avoid errors
by answering questions about the graphic requirements that apply to specific products.
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